Strategy, Creative and Curious
29th April 2020•Agency
That’s what my dad would say to me as a youngster, when I recounted unlikely tales and facts I’d picked up during the day. I’m not sure its widely used phrase, it could be an Irish derivative of the more well known adage ‘don’t trust everything you see, even salt looks like sugar’?
Either way, it has never been truer than today as we consume cyber tonnes of news content and empty the contents of the fridge on a daily basis.
Some say we went too late, others say too early, some say we shouldn’t have gone at all. Some say lock, others say open, some say loosen. Many want someone to blame, but don’t quite know WHO.
They are miffed that Boris didn’t show up for the first 5 Cobra meetings? Apparently he was already ‘working from home’ at a 17th century mansion in Kent and also distracted by Brexit Day. (if anyone remembers that?)
Who would have believed that sort of behaviour based on his prior conduct, eh?
But we’re all glad to see him back in rude health for the glory run. (hopefully)
Meanwhile, we watch, we wait and we ponder…
After a period of frenetic activity we seem to have normalised and got some perspective.
The initial flurry of government, business and domestic (wfh, homework, DIY…) activity has calmed to a more manageable and sometimes frustrating cadence.
In our homes, families, businesses and communities, we are trying hard not to follow the poor lead of some in the media and on the public stage. Patience, empathy and compassion need to be our anchors.
Be grateful for the time we’ve had, and the time remaining at home. We are unlikely to be as ‘connected’ and ‘together’ for such a time again.
We’ll maybe get a glimpse of it at holiday times (which will be even more precious) and have fond recollections of the walks, games and chats we had.
We will always remember those that suffered, but also those that didn’t because we all stayed at home.
There is a lot to be done at home and work to see this out, adapt and recover. But we can take confidence from what we have achieved together so far. As we move forward we should focus on that, whilst being selective about what we choose to believe as we try to avoid eating ourselves into another crisis.
Change starts here
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