Case Study

Clarity Locums

Improving the Locum Experience for Pharmacies & Pharmacists

What we did

Product Strategy

Web Platform Development

UX Design

Brand Design

Mobile App Development

Clarity Locums – Improving the Locum Experience for Pharmacists.

Clarity Locums’ vision is raise standards in the industry and bridge the communication gap between pharmacists and pharmacies, by providing a digital platform for users to access jobs and valuable content

Clarity Locums Loading & Calendar View

The challenge

What we needed to solve

Clarity Locums is among the UK’s fastest-growing and most cost-effective pharmacy eco-systems. Locum work is an ongoing challenge within the pharmaceutical industry. It can be time consuming, involve travel and shifts are not always definite. However, sourcing locums is essential to the daily running of a pharmacy, as the law dictates there needs to be two or more qualified pharmacists behind a counter in order to operate.

Clarity Locums Brand Identity

Creating a brand Identity for clarity

Crafting a new brand identity...

Primary Colours

Highlight Colours

Clarity removes the hassle, helping locums find and manage work.


Making it easy for pharmacists to browse and apply for locum shifts


Not only can you apply for locum shifts, but pharmacists can find permanent posts, making Clarity Locums a key partner for their clients.


Clarity Locums admin staff can easily manage shifts by adding posts and then reviewing applications all in the one dashboard.


Having the right documents is a crucial part of the application process, applicants can upload documents with ease when applying for a post.


Applicants can set themselves to an ‘on call’ status, allowing clarity locums admin to contact them for last minute shifts.

Personalised Locum Dashboard

The Solution and Outcomes

Origin Digital worked with Clarity to plan and define a customer experience which would add value to both Pharmacies and Pharmacists.

The platform needed to be robust enough to securely manage large amounts of data and facilitate efficient processes and transactions.
The end product has both a web interface and mobile app to enable convenient and quick publication of locum vacancies, real-time notifications sent to appropriate pharmacists and rapid locum booking process. The platform is already managing over 3k vacancies and has almost 5k pharmacists registered to manage their locum work.

After a successful launch period the Clarity team are focused on improving the digital product and experience for their customers. We look forward to supporting them in the months and years to come!

Change starts here

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