Openly wanted to leverage social media for brand awareness and outreach, but had no formal strategy to govern their approach.
They approached Origin for help with creating a social media strategy to help them maximise their approach with the resources that they have available.
Following a number of workshops to determine core KPIs, Origin developed a Social Media Strategy for Openly to enhance their usage of social media, provide guidelines for consistency and to amplify organic reach amongst their target audience of US Independent Insurance Agents.
Devise a fully encompassing social media strategy to improve engagement and provide guidance…
Change starts here
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